Developer marketing can be quite challenging for a lot of B2B marketers. Not only do developers dislike being ‘marketed to’, but they can often be a tough audience to reach.
So how can you make a success of it?
Today I’m joined by Christie Fidura, a developer marketing expert and someone who’s been doing developer marketing for over a decade.
We talk all about developer marketing:
If you’re in developer marketing or want to become better at it, this isn’t an episode you want to miss.
Market Mentors is brought to you by Matt Dodgson, Co-Founder of Market Recruitment. Market Recruitment is a recruitment agency that connects B2B Tech & SaaS businesses with top class marketers to help them grow.
If you'd like to be a future guest on the Market Mentors podcast you can apply here.